#50 - Transforming healthcare with Jiri Vermeulen en Lola Bladt from Minze Health
In this episode, we welcome Jiri Vermeulen and Lola Bladt from Minze Health: a Belgian digital healthcare company on a mission to revolutionise urology, pelvic health and incontinence care.
Jiri co-founded the company and is currently working as its Chief Product Officer. Lola was one of the first employees taking ownership of research and user-centric design decisions early-on, leading to her role als R&D manager today. Minze’s products are currently being used in over 400 hospitals and practices around the world, from Europe to the United states of America to Australia.
In this fun and exciting conversation, Jiri and Lola share their own personal stories about Minze’s early days and what they both have learned turning a visionary concept into an established digital healthcare company throughout the years.
We discuss the ins & outs of innovation in healthcare, the importance of understanding who your users are (spoiler: not always so easy!) and the trade-offs between strategy, design and implementation. Hopefully, you’ll be as inspired as us by their positive, entrepreneurial mindset.
Check out Minze’s products and activities on:
Their website displaying detailed information about their products and services.
Their company blog, to discover their latest news and insights.
Their LinkedIn for social activity updates.
Also, save the date for the Service Design Global Conference 5 & 6 October 2023 in Berlin! The theme of this year is Catalyst for Change. Can service design be the ingredient that not only increases the rate of transformation but also improves its quality and impact? Let’s find out! Buy your tickets here.
Listen to full episode :
